You Are the Message review µ 109


You Are the Message

summary You Are the Message

Her factorsThe receiving person is bombarded with symbols and signals from you Everything you do in relation to other people causes them to make judgments about what you stand for and what your message is Roger Ailes is no doubt a great teacher and mentor

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You are the message What does that mean exactly It means that when you communicate with someone it's not just the words you choose to send to the other person that make up the message You're also sending I've had Roger Ailes book on communication on my to read list for decades I recall putting it on the list because I wanted to understand how Ailes worked so successfully with Ronald Reagan during his campaigns and presidency In the abridged audiobook version of Ailes book which I am reviewing here there was little to no discussion of his Reagan years Instead you get plenty of Ailes' anecdotes about his formative years in mass communication and public speaking much of that earned while producing The Mike Douglas Show Strangely this was one of my favorite shows when I was in elementary school and I still have memories of watching it with my Mom when home sick or during breaks I remember some of his old school talk show guests and again strangely given Ailes work with politicians and subseuent work with Fox News the examples he uses are those guests including Pearle Bailey for prepping for an appearance and Jack Benny for playing a role when in the public eye Ailes also uses himself for examples including one about interviewing Charles Manson illustrating taking charge of a situation There is the expected public speaking advice but I appreciated his showbiz examplesThe abridged audio was less than an hour I am usually disheartened by abridgments as cuts in abridging really can destroy plots In this book of public speaking anecdotes and advice you can't really tell what is missing so this is a good book to abridge Also this abridgment was done with the concepts of the book in mind especially to put your best face forward when speaking to the public Here this is accomplished through professional narration multiple speakers including a number of interviewees and strong production values that made this sound like a heavily funded radio program You might also say this sounds like it was the soundtrack of a TV production aimed at being concise yet friendly For the time investment I found this uite interesting Les Barbaresques (TEMPUS t. 220) person that make up the message You're also sending I've had Roger Ailes book on communication on my to read list for decades I recall Sur la frontière putting it on the list because I wanted to understand how Ailes worked so successfully with Ronald Reagan during his campaigns and Palestine 47 : Un partage avorté presidency In the abridged audiobook version of Ailes book which I am reviewing here there was little to no discussion of his Reagan years Instead you get MARIAGE DE LA PAIX plenty of Ailes' anecdotes about his formative years in mass communication and L'amour en Islam de l'enchantement à l'étouffement public speaking much of that earned while Lawrence d'Arabie producing The Mike Douglas Show Strangely this was one of my favorite shows when I was in elementary school and I still have memories of watching it with my Mom when home sick or during breaks I remember some of his old school talk show guests and again strangely given Ailes work with Le monde méditerranéen, 15.000 ans d'histoire politicians and subseuent work with Fox News the examples he uses are those guests including Pearle Bailey for La Tragédie de l'islam moderne prepping for an appearance and Jack Benny for L'Islam expliqué en images playing a role when in the Les grandes figures de l'islam public eye Ailes also uses himself for examples including one about interviewing Charles Manson illustrating taking charge of a situation There is the expected 60 Ans de conflit israélo-arabe : Témoignages pour l'Histoire public speaking advice but I appreciated his showbiz examplesThe abridged audio was less than an hour I am usually disheartened by abridgments as cuts in abridging really can destroy Israël-Palestine : Une terre, du sang, des larmes plots In this book of Opération Raisins de la colère. L'histoire secrète d'un succès diplomatique français (Sciences politiques et relations internationales) public speaking anecdotes and advice you can't really tell what is missing so this is a good book to abridge Also this abridgment was done with the concepts of the book in mind especially to Un printemps arabe put your best face forward when speaking to the Pour une lecture profane des conflits (POCHES ESSAIS t. 426) public Here this is accomplished through L'État islamique de Mossoul (CAHIERS LIBRES) professional narration multiple speakers including a number of interviewees and strong Le crime occidental production values that made this sound like a heavily funded radio Les Chrétiens d'Allah (TEMPUS t. 115) program You might also say this sounds like it was the soundtrack of a TV L'islam production aimed at being concise yet friendly For the time investment I found this uite interesting

Roger Ailes Æ 9 characters

Signals about what kind of person you are—by your eyes your facial expression your body movement your vocal pitch tone volume and intensity your commitment to your message your sense of humor and many ot People who are the best communicators communicate with their whole being They're animated expressive interesting to watch just as they should be on televisionnone of these things will work for you unless they're organic meaning that they come from within Employing communications techniues in a mechanical fashion only makes you seem wooden and you'll be seen as insincereWhen a photographer says 'Smile' people often produce forced grins If you just concentrate on someone you like who makes you happy your face will automatically smile And it will be real Remember Smiling is first in the brain then on the face'' Roger Ailes You are the Message Getting what you want by being who you are''Roger Ailes wrote You are the Message Getting what you want by being who you are'' in 1988 before the Internet before Social Media and before Fox Fox News which he created and the iPodization of America changed everything about mass communications And yet most of Ailes' advice is just as relevant today classic and timeless today as it was in 1988 the strategies are very similar while the platforms and tools have exploded and multipliedInstead of preparing for a TV interview people can use the same lessons to prepare for being part of a YouTube video blog or a host of other mediums few even dreamed of in 1988 Meanwhile the number of people who can participate in these mediums has multiplied as well Are you ready for your moment in the spotlight Ailes book offers some solid pointers on preparing for sharing your stories and messages with the world


10 thoughts on “You Are the Message

  1. says:

    Honestly not as good as I was expecting Perhaps because it's almost thirty years old but full of what I'd consider common knowledge on proper ways to communicate He makes some good observations on the power and effect of television over the modern era and also has some good exercises and tips on how to carry yourself but otherwise a fairly random scattered collection of bland stories and obvious tips Seems rather haphazardly thrown together as he often contradicts himself even on the same page Full of several cringe inducing thoughts on the role of women in the workplace Not a single mention of race except for a creepy tangent on how controversial MLK Jr's birthday is and how people can't comfortably discuss their true feelings about it in public Eerily forebodes his use of racial tropes and fears to power Fox News' popularity While the book's suggestion to embrace yourself uirks and all seems uplifting and helpful the ultimate message of style and flash over substance is creepy and scary Reagan is perfect communicator for Ailes which tells you all you need to know


  2. says:

    Excellent book Can't believe I hadn't heard of it before Very good advice about how to best communicate


  3. says:

    I've had Roger Ailes book on communication on my to read list for decades I recall putting it on the list because I wanted to understand how Ailes worked so successfully with Ronald Reagan during his campaigns and presidency In the abridged audiobook version of Ailes book which I am reviewing here there was little to no discussion of his Reagan years Instead you get plenty of Ailes' anecdotes about his formative years in mass communication and public speaking much of that earned while producing The Mike Douglas Show Strangely this was one of my favorite shows when I was in elementary school and I still have memories of watching it with my Mom when home sick or during breaks I remember some of his old school talk show guests and again strangely given Ailes work with politicians and subseuent work with Fox News the examples he uses are those guests including Pearle Bailey for prepping for an appearance and Jack Benny for playing a role when in the public eye Ailes also uses himself for examples including one about interviewing Charles Manson illustrating taking charge of a situation There is the expected public speaking advice but I appreciated his showbiz examplesThe abridged audio was less than an hour I am usually disheartened by abridgments as cuts in abridging really can destroy plots In this book of public speaking anecdotes and advice you can't really tell what is missing so this is a good book to abridge Also this abridgment was done with the concepts of the book in mind especially to put your best face forward when speaking to the public Here this is accomplished through professional narration multiple speakers including a number of interviewees and strong production values that made this sound like a heavily funded radio program You might also say this sounds like it was the soundtrack of a TV production aimed at being concise yet friendly For the time investment I found this uite interesting


  4. says:

    People who are the best communicators communicate with their whole being They're animated expressive interesting to watch just as they should be on televisionnone of these things will work for you unless they're organic meaning that they come from within Employing communications techniues in a mechanical fashion only makes you seem wooden and you'll be seen as insincereWhen a photographer says 'Smile' people often produce forced grins If you just concentrate on someone you like who makes you happy your face will automatically smile And it will be real Remember Smiling is first in the brain then on the face'' Roger Ailes You are the Message Getting what you want by being who you are''Roger Ailes wrote You are the Message Getting what you want by being who you are'' in 1988 before the Internet before Social Media and before Fox Fox News which he created and the iPodization of America changed everything about mass communications And yet most of Ailes' advice is just as relevant today classic and timeless today as it was in 1988 the strategies are very similar while the platforms and tools have exploded and multipliedInstead of preparing for a TV interview people can use the same lessons to prepare for being part of a YouTube video blog or a host of other mediums few even dreamed of in 1988 Meanwhile the number of people who can participate in these mediums has multiplied as well Are you ready for your moment in the spotlight? Ailes book offers some solid pointers on preparing for sharing your stories and messages with the world


  5. says:

    Some good bits I just happened to start reading it a week before Carlson's lawsuit broke So as I read my opinion of Ailes went from 'odd but clever guy who knows his stuff' to 'little hack who deserves to die in a deep pit sad and alone'


  6. says:

    This is a dated book now The most current form of media in this version is television and social media has completely changed most importantly the timeliness of media Everyone is media now 2019 In 2019 you are the message still but take away the power of social media like Instagram and you are not longer a fashion model or chefI just want to remind you Roger Ailes work with presidents Nixon Ronald Reagan and George H W Bush on communication and media He was a television producer most recent an executive for Fox News until 2016 He recently passed away May 18 2017 in Palm Beach Florida


  7. says:

    It's been a while since I read it but I remember loving it It's not about how to be your best all the time but about being able to uickly become your best when the situation calls for it for when you really need to be your best


  8. says:

    Although the title is the most memorable thing in the book there are many positive suggestions particularly about communication The fundamental premise that a leader should get what heshe wants is inconsistent with a modern view of servant leadership


  9. says:

    Roger Ailes is no doubt a great teacher and mentor


  10. says:

    TimelessGood read with solid actionable advice I recommend reading the book backwards for uick gouge on how to handle the media and preparing for your next speaking gig


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